Welcome to Coffee Talk! Let’s start off the day by discussing whatever is on your (nerd chic) mind. Every morning I’ll kick off a discussion and I’m counting on you to participate in it. If you’re not feelin’ my topic, feel free to start a chat with your fellow readers and see where it takes you. Whether you’re talking about videogames, what kind of punishment Gilbert Arenas will get today, why the hell Erik Morales is still boxing, or the sheer awesomeness of Scrabble, Coffee Talk is the place to do it.
The Apple iPad is set to launch in a little over a week. The device is supposedly the most important thing Steve Jobs has launched in his illustrious career, as well as better than a notebook for some things and better than a smartphone for other things. Some industry pundits and tech enthusiasts feel that it will be one of the most world-changing consumer-electronics devices ever released. Others feel that it will be another cool and overpriced gadget. What do you think?
As far as bridging the gap between laptops and smartphones, I can totally see the appeal. The iPad’s form factor is perfect for browsing the web on your couch or checking email (without straining your eyes) at a coffeehouse. I do a ton of web browsing on my iPhone and often wish I had something a little bit bigger — but still handheld — to surf the web on. While the iPad would be extremely convenient for people like me, I don’t know that the majority of consumers want the same things I want.
The iPad is also being heralded as the savior of magazines and newspapers. From what I’ve seen so far, the potential is tremendous. When Apple showed the demo of The New York Times at its iPad unveiling, I thought it was nice, but I wasn’t sure that it was something I’d pay for. When I saw Wired’s iPad mock-up, I was blown away! It looked like a ridiculously cool and fun way to absorb information. That said, it also looked expensive to produce and I’m not sure how many magazine publishers are willing to invest in a highly interactive and video-heavy version of a magazine. I also question whether advertisers will pay a premium for iPad magazine ads.
Today I want you to look at the iPad as a whole. Look at the apps. Look at the functionality that bridges laptops and smartphones. Look at potentially cool forms of media that will be available for it in the next year. When you add it up, do you see a device that will change the world similar to how the iPod and iPhone did? Or is it a cool and overpriced product that will only serve a niche audience?