A lot of us have dreamed about cable companies moving to an a la carte model. We’ve dreamed of lowering our cable bills by only paying for the channels we actually watch. It looks like that dream just might come true. A perfect storm of a dreadful economy and improved digital offerings (Hulu, Netflix, etc.) just might push cable operators to break down and finally go a la carte. According to Reuters:
U.S. cable operators are privately working on a plan to force programmers to unbundle their networks and allow customers to subscribe to channels on an individual basis.
The plan represents a complete reversal from cable operators’ long-held opposition to what is known as “a la carte” programming. Over the last decade, the cable industry battled ferociously with regulators to protect the right to bundle programming, arguing it offered customers the best value.
But executives now say the change is a necessary response to shifting dynamics such as higher carriage costs and using the Web to watch programs, as well as a weak economic recovery that has forced many consumers to cancel cable television subscriptions.
This would kick all sorts of ass! I currently have more than 400 channels through (crap bag) Time Warner Cable. At most, I watch 20 of them. This includes variants of the same network (HBO East, HBO West, HBO Family, etc.). I would love to not having to pay for the rest of the crap. My wallet would love it. My eyes would love it. It would be the best thing to happen to television since TiVo.
Having said all that, cable companies move at a glacial pace. If an a la carte model was adopted, I wouldn’t expect it any time soon. (I’d love to be wrong about that.)
If your cable company went with an a la carte model, how many channels do you think you’d subscribe to? Which ones would you want? If you don’t have cable, would an a la carte system make you subscribe?
Source