Longtime PC Magazine columnist and receiver of crank emails from PC Magazine Labs analysts (not me…okay maybe it was me…but I had help) John Dvorak recently posted a really fascinating column about the 11 stages of Kinect for Xbox 360. I highly suggest reading it. It’s an interesting, though highly arguable, view of the gaming world through a longtime tech pundit.
According to Dvorak, Kinect is currently in phase 10. My favorite part is how he called out Microsoft’s PR people for pushing a weak and unimaginative message on what Kinect can do. Check it out:
The Kinect is now in phase ten and new uses are being ascribed, mainly 3D telecommunications. You can spot the hand of the PR folks involved by the repetitious and redundant messages seen in far too many of the stories. In this case, it’s that 3D Kinect is “now cooler than Skype.”
To see how ridiculously obvious and transparent this is, try Googling “Kinect Cooler Than Skype” and see the exact same headline and phrasing over and over and over in various publications. It’s kind of pathetic since this sort of thing should be subtle.
Dvorak’s prediction for Kinect isn’t the rosiest, but I’m not convinced it has jumped the shark (yet). Dude has predicted lots of things over the last few decades. He has been right a lot and he has been wrong a lot. He initially predicted that Kinect would fail and he was very much wrong about that. If anything, its popularity is still growing. Kinect Dance game are still popular, titles like Sesame Street: Once Upon a Monster and Kinect: Disneyland Adventures are hits with the mainstream, and I believe (perhaps naively) that a creative developer will make a cool Kinect game that resonates with enthusiast gamers.
Of course that’s just my opinion. What about you America (and other countries…especially Iceland)? Do you think Kinect will languish? Or will its untapped potential be realized?