Even though Verizon has plans to move to tiered data pricing, it doesn’t have the structure in place. Some pundits believe that this inadvertently gives Verizon an edge over AT&T in the impending battle of iPhones; the former will offer unlimited data, while the latter lacks an unlimited option for new customers. The Wall Street Journal has reported:
Verizon Wireless, the country’s largest wireless carrier, is confident enough in its network that it will offer unlimited data-use plans when it starts selling the iPhone around the end of this month, a person familiar with the matter said. Such plans would provide a key means of distinguishing its service from rival AT&T Inc., which limits how much Internet data such as videos and photos its customers may use each month.
This makes the decision more interesting for consumers. If everything goes as predicted and Verizon announces an iPhone 4 with unlimited data, what would you do? Do you snap up the old phone on the more reliable network using slower technology simple because it offers truly unlimited data? Or do you wait for the iPhone 5, which will certainly feature tiered data on AT&T and probably feature tiered data on Verizon by the time it’s released (likely June 2011). Ah, the decisions those with disposable income have to make…. (For the record, I’m not one of those people. Ha!)