With Tiger Woods’ endorsement deals in a precarious state of flux — Gatorade has already dropped a Tiger-branded beverage, while Pepsi, Gillette, Tag Heuer, and others are considering dropping the star golfer — I think EA Sports ought to be proactive and flat-out humiliate him. It would be the ultimate cash grab that would satisfy analysts and shareholders that are only interested in the company’s short-term future. Since EA has been getting dinged for taking risks and launching new IPs for the last two years, it might as well try cashing in on one of its star’s woes, right?
I can see it now…Tiger Woods’ Sim Adultery 2011!!! The game would obviously star Tiger, but the tone would be similar to a Leisure Suit Larry game. To keep development costs down, it would use The Sims engine and existing art assets (mostly female character models). The goal of the game would be to sleep with as many women as possible (the 18 holes) while avoiding the media, car crashes, and hot Swedish wives. Bold players would be careless with their trysts, texting sweet little nothings to their loved ones without bothering to delete the messages. Advanced players would pay an army of minions to cover their tracks (paying for hotel rooms for afternoon delight, sending text messages on your behalf, whisking you away when your wife attacks you with a nine-iron, etc.)
EA could make this game in months and cash in on all this “Tigergate” nonsense. Maybe then it could get shortsighted analysts and shareholders off its back, allowing its developers to work on original and high-quality games.