Microsoft is rumored to be hiring a television-programming executive to ramp up the video content on Xbox Live. Sources indicate that the company is seeking original programs, similar to the strategies being pursued by Hulu and YouTube. Here’s the story according to Bloomberg:
Microsoft Corp. is seeking to hire a television executive to develop original shows as part of a drive to expand its Xbox Live game and video service, according to people with knowledge of the company’s plans.
Microsoft has hired Tom Schneider, a partner at Stratis LLC, to conduct the search, said the people, who weren’t authorized to speak publicly. Two former NBC executives, Marc Graboff and Jeff Gaspin, have been approached, they said.
I don’t watch a ton of video on my Xbox 360. Every now and again, I’ll download or stream some one-off content. I believe the last time I watched any kind of video on my Xbox 360, it was a bunch of panels from DICE 2011. I’m curious, though not terribly excited, to see where this goes.
How about you guys and dolls? Are you interested in watching original shows on your Xbox 360? What kind of TV programs would you like to see on Xbox Live?