My friend Dan at PC Magazine wrote an interesting article about AOL possibly taking advantage of older customers. By older, I don’t mean longtime customers; I’m talking about their age. Let’s face it, there are a lot of old people that use the Internet but aren’t exactly certain of what’s free and what’s not. Apparently AOL takes advantage of this. Here’s a damning quote from The New Yorker:
‘[M]any of [AOL’s subscribers] are older people who have cable or DSL service but don’t realize that they need not pay an additional twenty-five dollars a month to get online and check their email. “The dirty little secret,” a former AOL executive says, “is that seventy-five per cent of the people who subscribe to AOL’s dial-up service don’t need it”‘
That’s really shady. While I don’t expect AOL advertisements to say, “Hey, you can get this stuff for free, btw,” it looks like the company is engaging in deceptive practices. The whole thing makes me feel bad for old people that use the Internet.
Source via PC Magazine