Borderlands Sells Over Two-Million Copies Worldwide

Borderlands

Take-Two Interactive announced that Borderlands, developed by the excellent Gearbox Software, has sold over two-million copies worldwide. Normally, I don’t like writing about sales announcements, but this one has me particularly giddy. First of all (and most importantly), I’m thrilled for Gearbox. It’s a cool company and I’m so happy for its success.

Secondly (and immaturely), I love when Wedbush Morgan analyst Michael Pachter is wrong. On Gametrailer’s Bonus Round, Pachter said the game was “sent to die”, implying that there was no way it would sell well. Take that Mikey! Yes, I totally admit that I didn’t think the game would do well either, but I’m not a highly paid financial analyst. Plus, I’m totally happy that I was wrong.

To sum it all up, Gearbox had tremendous success with Borderlands and Michael Pachter was completely wrong. Win!!!

Source

Author: RPadTV

https://rpad.tv

22 thoughts on “Borderlands Sells Over Two-Million Copies Worldwide”

  1. Woot. They certainly deserve it. I just downloaded the Zombie Island of Dr. Ned this morning. Ready to throw more money at them for the DLC in January as well.

  2. I like the game as long as I have someone else sitting with me to play with. Otherwise I get too far ahead of my friends and when they want to join they can't do any of the missions I am on. Otherwise I really enjoy it.

  3. @Slicky – I have one soldier that I only play with my co-op partner to go through the game, and then I have a few that I play by myself to avoid that issue.

  4. @Nightshade – normally I would have passed on this, put it really feeds in to the Blizzard loot mentality that they have established, even going so far as to hold on to the rarity colors for loot. I would hate to say that I am conditioned… but I think I hear my bell ringing.

  5. @Larcenous: I guess loot drops just aren't a motivating factor for me in games. It really felt like there was no story to speak of, and story is generally what drives me to play a game. Plus I just put over 100 Hrs into Fallout 3 over the previous year, and I was kinda over the barren post apocalyptic thing, so I probably didn't give it as much of a chance as I should have.

  6. @Nightshade – Completely understand what you are saying. Honestly, if I wasn't completely satisfied with the fact that I can aim at something, actually hit it, and get it to drop something I may or may not want, Borderlands would be a complete let down. There is no story, and I can tell you that I have read the Quest Text on maybe 5-10 of the hundred or so quests.

  7. @Story – in fact, when they make a second one, if they could just skip all the formalities and simply make a "go here, kill this, come back" questline, I would be fine with that. The gun had better be at least purple when I get back though.

  8. @RRoD: NPD only matters if all you care about is US numbers. So to developers, global numbers obviously matter more. Wherever the money comes from, it still counts.

  9. @Nightshade

    I know that worldwide numbers matter the most but everybody else treat NPD numbers as Holy.

  10. RRoD: Well considering most of the websites we all visit are US sites, that makes a lot of sense. It stands to reason that the average readers of such a site are buying the games/consoles on the NPD list. Why would a US site cater to a (for example) Japanese audience?

    Mind you, there's a certain arrogance in most people that "local" is better, so thus your average American probably doesn't care what's selling in Japan, especially if they don't relate to it.

  11. This is really good news, Gearbox deserves it

    Borderlands is an awesome game, I've already sunk well over 10 hours into the game and downloaded the zombie island of Dr.Ned.

  12. @LarcenousLaugh

    I thought we invaded them all already?!!

    @RROD

    NPD numbers are the most accurate. That is why game journalist use them the most. Global sales are always guesses unless the dev or publisher release the numbers. Even then it could be manipulate to represent something it isn't.

  13. @Sandrock

    From what I understand, NPD numbers do not include Wal-Mart and Amazon sales so how can they be accurate?

  14. As always, with numbers and statistics in general, there is a wide berth between "mostly" accurate and "completely" accurate.

  15. @Raymond Padilla

    My mistake. I thought I read somewhere that some retailers are not included in the NPD numbers.

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