The Entertainment Software Rating Board (ESRB) has teamed up with New Orleans Saints players Marques Colston and Devery Henderson on an ad campaign that educates parents about videogame ratings. Here are some quotes by Colston and Henderson from the press release. Colston said:
I play a ton of video games, and while most of them are OK for kids, some of them are clearly intended for older players. They say the best defense is a good offense, and I know about good offense. A parent’s best defense against bringing home the wrong game for their child is to go on offense and use the ratings every time they buy or rent a game. You’re always better off when you know the play.
Henderson added:
Being a father, I know how important it is for parents to have all the help they can get. The ESRB ratings give us the guidance and information that we need to make sure our kids are playing age-appropriate games. Marques and I are proud to be a part of this effort to educate parents throughout Louisiana and across the country.
You can watch the video on the ESRB’s media library. It’s listed under “statewide and local TV”. (Now imagine how many people could see these spots if the ESRB allowed embedding.)
I know at least one RPadholic will be proud of his players for teaming up with the ESRB. Yeah, I pretty much posted this article for him.
This reminds me of the old Tiger Woods spots they used to do.
Awesome!
I'm not bitter. The message is a good one and besides, no one knows who the hell Chad Henne is (and I wouldn't blame them). Also, Ricky Williams is not exactly the best role model for children… he's probably the best role model for Tokz, but definitely not children.
-M