With the immense success of its Galaxy S and Galaxy S II phones, Samsung has decided to expand the line (expand the galaxy?). Get ready for the Galaxy M, Galaxy R, Galaxy W, and Galaxy Y phones! Confused by the naming strategy? Don’t be. The IT Times has a breakdown of what each model means:
- “S” (Super Smart) – Devices at the very pinnacle of Samsung’s mobile portfolio. This class will only be used on flagship devices such as the Samsung Galaxy S, the award-winning smartphone that has already sold 10 million units throughout the world.
- “R” (Royal / Refined) – Premium category models, a combination of power, performance and productivity for the individual who wants to be defined by the technology they carry.
- “W” (Wonder) – High quality, strategic models, perfect for those seeking a balance between style and performance.
- “M” (Magical) -High-performance models at an economic price-point.
- “Y” (Young) – These are entry models or strategic models for emerging markets or a younger audience more sensitive to price.
On second thought, this is a bit confusing. Certain models will also have additional designations, including:
- “Pro” – This indicates that the device includes a QWERTY keyboard for speedier email typing and increased productivity for professionals.
- “Plus” – This indicates that the device is an upgrade from an existing model.
- “LTE” – This indicates that the device is designed to utilize LTE (Long-Term Evolution) connectivity standards, a 4G standard to provide increased mobile network capacity and speed.
Yeah, I’m going to need a cheat sheet to tell these models apart. Though I suppose having names that are clearly defined for specific market segments is much better than having nebulous (meaningless?) monikers like Infuse, Amaze, Sensation, Incredible, etc.
What do you think of Samsung’s additions to the Galaxy line of phones?
I wonder if Sammy would get sued for naming one of their devices Magical?