Instant Karma’s Google’s gonna get you. Gonna look you right in the face. John Lennon lyrics aside, Google has introduced a pretty slick feature designed to make search faster and more efficient: Google Instant. Search results on Google.com now appear instantly and adjust as you type. It’s pretty impressive tech (from my five minutes of playing around with it). On the down side, product manager Jonathan Effrat used the word “magic” to describe Google Instant’s goals. The word sounds stupid when Steve Jobs uses it and downright asinine when a lesser speaker incorporates it into a spin session.
Have you played around with Google Instant? I’d love to hear your thoughts on it when you have a chance.
Haha, i agree whole heartedly about the magic comment. Steve Jobs should look for a way to copyright that word.
I came across this earlier today in class when I was trying to look something up. I was surprised to see a slightly altered format, but it all worked really well and I must say I was impressed.
@bsukenyan Yes, but is it magical?
Would you prefer the buzz word "synergy"?
@N8R Synergy and paradigm shifts are too '90s.
@Ray
Yes both of those words are very 90's…I didn't think "magical" when I used Google Instant, but I guess if one were so inclined…
It was a really good feature though.